About us

Based in Haymarket in Edinburgh, Young Scot is the national youth information and citizenship charity for 11-26 year olds in Scotland. We have over 30 years’ experience in providing young people with high quality information, opportunities and experiences.


Who we are and why we do what we do…

We provide young people with information, ideas and opportunities to help them make informed decisions  and choices, helping them to navigate the challenges they face as they grow up, particularly during times of transition in their lives. 

We provide a universal service which meets the ever-changing needs of young people, whilst adapting bespoke services because we understand that every young person is different.

Young people are at the heart of everything we do, taking a leading role in designing and shaping our services. We are collaborative in our approach, working with cross-sector partners who share our values and belief in young people. This joined-up approach ensures we deliver the best value, including targeted services where appropriate, whilst meeting the needs of the young people we serve.

During their transition to adulthood, young people must make decisions and choices that will have a significant impact on their lives. Having equal access to high quality, relevant, timely and free information is vitally important for young people to understand their rights, to make informed decisions, to connect with opportunities available to them and to be empowered to actively participate in society.

Senior Management Team


Louise Macdonald
Chief Executive


Alison Hardie

Strategy Director/Depute CEO

Hilary Ramsay

Hilary Ramsay
Finance and Personnel Director

Allan Lyndsay

Allan Lindsay

Co-design and Participation Director


Hilary Kidd

Smart Services Director

Kirsten Urquhart

Kirsten Urquhart
Digital and Smart-tech Director

Board and Advisory Forum

Our Board and Advisory Forum bring an extensive range of expertise, support and guidance to help steer us in the right direction and deliver our strategy.

Our Board

Elma Murray OBE (Chair)
Jim Sweeney MBE (Vice Chair)
Abbey Wilson (Independent) (Vice Chair)
Brenda Scott (Partner, Brodies WS) (Company Secretary)
Bob Payne (Independent)
Carol Downie MBE (Gannochy Trust)
Colin Sneddon (FCA)
Hugh Scott (Inverclyde Council)
Jack Dudgeon MSYP (Scottish Youth Parliament)
Mary Cuthbert OBE (Independent)
Robin Parker (WWF Scotland)
Scott McGlinchey (Exception)
Simon Wall (StormID)
Steve Langmead (Progress Business Solutions)

Advisory Forum

Angela Macleod (Police Scotland)
Jackie Halawi (Education Scotland)
Joan Parr (Creative Scotland)
Stewart Harris (sportscotland)

Non-Executive Directors

Marcus Liddle OBE (Independent)
Martin Raymond (Cloudline PR)


Our Strategy


The development of our strategic plan 2019-22 was entirely led by young people. We recruited a group of 17 diverse young people from across Scotland to form #YSThree, who engaged with young people, partners and stakeholders through a series of events, interviews, discussions and surveys to help us understand our direction of travel and shape our priorities and plans for the next three years.


#YSThree focuses on three strategic objectives:


A re-energised national youth information service for young people in Scotland, using a multi-platform approach and supporting the information needs of young people in an agile and adaptable way.


The transformation of the Young Scot National Entitlement Card (YSNEC) programme into the new smartphone YSNEC wallet/app and Rewards membership platform.


An evolution of our co-design approach to enable young people to participate more effectively in society, design services and policy and share power as systems changers and influencers.

For further information on our strategy please contact:
Alison Hardie | Strategy Director/Depute CEO


 Our Impact

Through our work Young Scot aims to achieve the following outcomes for young people in Scotland.


Young people have increased access to high quality, relevant and timely information

Young people have more opportunities to improve their ability to make informed decisions and choices


Young people have increased access to entitlements, opportunities and services to support their wellbeing and realise their ambitions

Young people have greater choice and parity of access to entitlements, opportunities and services via the Young Scot National Entitlement Card


Young people, and particularly those whose voices are seldom heard, have more opportunities to design services and policy, and share power by becoming Systems Changers and Influencers

Young people have increased opportunities to participate in decision-making at the highest levels


To see how we are achieving these outcomes, please read our Impact Report


Welcome to the Young Scot Observatory

One of our aims as Scotland’s national youth information and citizenship charity is to find out what it is like to be a young person in Scotland today.  

Over the last few years we have been gaining insight into young people’s experiences on a whole range of issues, from mental health to money management, education to employment. Here you can find all of the insight work created in collaboration with our partners.  Use the filter and search bar below to narrow down your topic of interest.

If you would like to work with us and help us build our insight library then please contact Rowan Morris, Insight and Intelligence Officer

Young Scot Values



We have a strong customer focus; we get the job done, committed to providing reliable quality at all times and ensuring young people are at the heart of everything we do.


We value everyone and we work as one flexible team. We nurture talent and celebrate success. We deliver everything that we do with integrity and we are proud of our organisation and the work we do.



We are positive and ambitious for young people and for our organisation. We have a “can do” and “will do” attitude and demonstrate leadership in our thoughts and actions.



We are enthusiastic in our actions, welcoming of people and new opportunities. We communicate effectively with each other and with stakeholders, sharing our passion and integrity.



We embrace and welcome change; enjoy meeting new challenges and opportunities head-on. We work hard to meet the continually evolving needs of young people and fully recognise the value of working in partnership.